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Adenda is helping brands create full-page, interactive, rich-media push notifications, which can help increase app interaction rates. Adenda’s patented software development kit (SDK) allows third-party app developers to display content directly on the lock screens of Android phones – without users ever having to unlock their device. Current customers include mobile operators U.S. Cellular, US Connect, and Infiniti Mobile as well as TIM, one of the largest mobile network operators in Brazil.