Branch Metrics is a mobile software company focused on mobile deep linking and attribution, aiming to unify user experience across devices, platforms, and channels. Branch Metrics' mobile marketing and deep linking solutions aim to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. When companies integrate Branch's technology into core marketing channels including apps, web, email, social media, search, and paid ads, Branch aims to help drive higher-value conversions than ever before.