For investors evaluating startup software companies, usage-based pricing has become an increasingly common structure worth understanding in depth. While usage-based models can signal strong product-market fit and align a company’s growth with customer success, they also introduce a category of … Continue reading
Go-to-Market Strategy
For investors, assessing the strength and durability of a startup’s competitive moat is a critical part of due diligence. This blog explores how to identify the core drivers behind a company’s advantage, evaluate how defensible it is as markets evolve, … Continue reading
Startups should have a well thought out go-to-market strategy, or a blueprint for how it plans to obtain customers and generate revenue. For investors, understanding a startup’s go-to-market strategy can be an important component of conducting due diligence. In this … Continue reading
When raising capital for your startup, it can seem like investors are primarily focused on startups’ financial traction. However, there are many more metrics beyond financials that investors may want to research. For pre-revenue startups, the challenge becomes even more … Continue reading
