Some startups hire a marketer right of the gate and some wait. But which makes more sense, and how do you know when it’s time for your startup to make its first marketing hire? Continue reading
For Startups
This week, we’re walking through some tactical moves startups can make to begin building out their own PR strategies. Continue reading
This week, we’re talking about why PR is so important in aiding business growth, and how it can offer startups more than just publicity. Continue reading
This week, the term we’re exploring is very important on both sides of the table but is of particular interest to investors: pro rata rights. Continue reading
In order to get a pulse on how a startup is doing, it’s important to be able to read and digest their financial statements. Continue reading
For any company, the board of directors can have a major impact on direction and growth. As such, we would urge startups to begin assembling their board carefully. Continue reading
The option pool can be a point of contention in negotiating terms. We’re walking through what an option pool is, how they work, and how they can affect valuation. Continue reading
In order to get the most out of a startup accelerator program, choosing the right accelerator for your business is essential. Continue reading
Between Regulation A, Regulation CF, and Regulation D, making sense of which type of equity raise may be right for your startup can overwhelming, which is why we’ve broken it down from A to D. Continue reading
Also known as a “locked-up,” “lock-in,” or “lock-out” period, a lock-up period is the timeframe in which existing shareholders, such as corporate insiders, employees, owners, founders, and private investors, are prohibited from selling or redeeming their shares in a company … Continue reading
