Twitter is one of the best social media sites for joining a conversation and one of the easiest ways to stay abreast of world events in real time. It gives users a chance to interact with recognized brands, celebrities, CEOs, … Continue reading
Startups
With ABC’s television series Shark Tank came a surge of everyday people interested in investing in startups. While Shark Tank is certainly a unique syndicated show, with its talk of equity, valuations, and debt, how well does the show portray … Continue reading
In our fourth and final post on equity crowdfunding regulations, we’re discussing Title III of the JOBS Act, which went into effect on May 16, 2016. With the popularity of crowdfunding, especially its use to raise funds for a variety … Continue reading
To continue our series on the four options for equity crowdfunding, today we’ll be reviewing crowdfunding under Title IV Reg A+. The SEC has stated that the purpose of Title IV Reg A+ is to facilitate smaller companies’ access to … Continue reading
Understanding a company’s value proposition is understanding its purpose. Why does it do what it does? What makes its solution unique? Who does it serve? In one of the most popular TED talks of all time, Simon Sinek put it rather … Continue reading
Marc Andreeson—entrepreneur and investor—contends that “market is the most important factor in a startup’s success or failure.” A good team and the right product are both important, but without a demand market for them, the odds of finding success are long. … Continue reading
Peter Thiel, cofounder of PayPal, is quite blunt when it comes to the importance of a company having the right founding team. A startup messed up at its foundation cannot be fixed.” That’s because, to Thiel, the early days of … Continue reading
Content is essential to educating potential customers about your startup, and when developed properly, content is one of the least expensive ways of growing your business. While word of mouth recommendations from friends and family, referred to as “earned advertising,” … Continue reading
If you’re having a difficult time deciding how much money to raise for your startup, you’re not alone. Many struggle with balancing all the factors involved in an initial raise, especially because those factors vary depending on what type of … Continue reading
Turning your startup into a successful company without taking outside capital is a daunting task; but it is possible, if you’ve got the time, dedication, and resourcefulness to make it happen. Many successful startups have raised a significant amount of … Continue reading
