While startups may claim that they have found product-market fit, how can investors actually tell if good product-market fit has been found? How can investors differentiate genuine need from a temporary spike in viral interest from a founder’s well-intentioned optimism? … Continue reading
Investor due diligence
Understanding how long startup capital can sustain operations before the startup needs to secure additional funding is an important metric for investors to understand. While there is a basic calculation for startup runway, determining a startup’s true runway is more … Continue reading
For private market investors, conducting thorough due diligence is an important step of the investment process. By researching a startup to gain a holistic understanding of the company’s past performance, current position, and future plans, an investor can make an … Continue reading
For private market startups, evaluating startup metrics can make up a significant portion of the due diligence process. By their nature, startups are typically ambitious and founders are optimistic, which can sometimes lead to overemphasized metrics, growth opportunities, or existing … Continue reading
Assessing startup financial health is an important component of the due diligence process. An investor needs to fully understand a startup’s financial discipline in order to gauge its potential viability and longevity. But how can investors assess how a startup’s … Continue reading
For Startups, Due Diligence Can Be Make or Break Due diligence is a key stage of the fundraising process. During the due diligence process, investors will scrutinize every aspect of your business before deciding to back you with their capital. … Continue reading





