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For Startups

Fundraising can be one of the most challenging aspects of launching and growing a startup. Cold outreach, when executed effectively, can help startups connect with potential investors, mentors, and partners who can propel their business forward. Learn more about how … Continue reading

  When a company goes public, it can open the door to new opportunities for investors who participated while the company was still private. Initial public offerings (IPOs) can be exciting, but they also come with complexities that existing investors … Continue reading

The term “disruptor” is often thrown around when referring to startups. It can appear that every startup innovation aims to be the next big disruptor, the next company that shakes up an industry and redefines the way people live, work, … Continue reading

Building an Audience for Your Startup

Building an Audience for Your Startup

Every Startup Needs a Target Audience—Here’s How to Reach Yours One of the most pressing challenges you can face as an entrepreneur is building a target audience—or customer base—for your startup. Where do you find people interested in your product? … Continue reading

Venture capital-backed startups have long been recognized as a male-dominated field, but recent years have shown increases in women beginning to enter and take part in the venture capital space. What is the status of women in this space today, … Continue reading

Startup founders typically pitch their ideas to potential investors, hoping to find someone interested in investing in their business. Knowing how to communicate the vision and mission statements in these pitches effectively can be important for startups. Being able to … Continue reading

After your startup has closed a crowdfunding campaign, you may be wondering what best practices are for communicating with your new investors. How often should you contact your investors? What should you say to investors? Are there any other things … Continue reading

In today’s digital age, social media has helped transform the way people connect, communicate, and engage with others, making it an invaluable tool for startups raising some types of capital. Social media platforms can offer the ability to reach a … Continue reading