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These Are the Startup Companies Shaping Austin and the U.S. Tech Scene Often referred to as "Silicon Hills," Austin has become one of the more closely…
Evaluating a startup investment requires understanding who owns what and how that ownership may evolve over time. A capitalization table, commonly referred to as a cap…
When a startup is raising capital, it typically wants to paint itself in a positive light in order to attract investors. As investors conduct due diligence,…
When investing in startups, understanding how the startup plans to use the money from the funding round is an important component of due diligence. An investor…
One of the first challenges for a startup is acquiring customers. Once customers have been acquired, a new challenge emerges: retaining them. For investors, understanding how…
Developing Your Investment Thesis An investment thesis, or a concise key framework from which to make investment decisions, is important for any investor to develop. It…
While startups may claim that they have found product-market fit, how can investors actually tell if good product-market fit has been found? How can investors differentiate…
It’s difficult to be an expert in everything. Therefore, private market investors may come across investment opportunities that are outside their expertise or industry knowledge, especially…
What Are TAM, SAM, and SOM? Metrics commonly referenced by early-stage startups include Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM).…
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