SAFEs (Simple Agreements for Future Equity) have emerged as one financial instrument startups may choose to utilize when raising capital. Initially developed by Y Combinator in 2013 as an alternative to convertible notes, a SAFE investment provides an option for … Continue reading
private market investing
For private market startups, evaluating startup metrics can make up a significant portion of the due diligence process. By their nature, startups are typically ambitious and founders are optimistic, which can sometimes lead to overemphasized metrics, growth opportunities, or existing … Continue reading
Liquidity is an important consideration in private market investing. The private markets are inherently illiquid for investors, but there can be liquidity opportunities for investors. In this blog, learn more about private market liquidity, secondary sales and tender offers, and … Continue reading
Due Diligence Is an Essential Part of Investing. Can AI Help? Due diligence, one of the foundational aspects of private market investing, has long been conducted by hand, relying on human expertise. The manual review of documents like financial statements, … Continue reading
So far in 2025, we have been seeing an increase in mergers and acquisitions (M&A) as an exit strategy for startups. After a period of an icy initial public offering (IPO) market the past few years have seen growing dealmaking … Continue reading
There are two main business model structures for startups: business to business (B2B) and business to consumer (B2C). Each structure can have distinct growth trajectories, risk profiles, and key performance indicators. In this blog, learn more about B2B and B2C … Continue reading
For years, the word startup brings up a picture of a young, innovative, and fast-moving company. However, now we are seeing older companies still being referred to as startups (@ SpaceX’s age of 23 years old) and today’s startups are … Continue reading
Investing in startups comes with substantial risks. While rapid revenue growth and impressive user traction numbers may grab headlines, they don’t always reflect the true financial situation of a startup. 9 out of 10 startups fail, and one of the … Continue reading
In a world where startup headlines are dominated by billion-dollar valuations and flashy unicorn initial public offerings (IPOs), a quieter but more sustainable movement has been gaining traction: zebra startups. These companies, built on principles of ethical growth, profit with … Continue reading
Private market investing can present an opportunity for investors seeking to invest in startups. Unlike public markets, where stocks are traded daily, private investments involve longer holding periods and higher risk—but also the potential for growth. For investors, constructing a … Continue reading
