One of the first challenges for a startup is acquiring customers. Once customers have been acquired, a new challenge emerges: retaining them. For investors, understanding how a startup manages customer retention is an important metric to consider. In this blog, … Continue reading
MicroVentures Blog
As global commerce becomes more and more interconnected, the supply chain and logistics technology industry is helping enable the efficient movement of products from factories to front porches. While e-commerce and global trade have become more common, facilitated by internet … Continue reading
There are many ways for a startup to make money. A core strategic decision, the business model and revenue model a startup chooses to utilize can impact marketing, sales, scaling opportunities, and potential future growth. For investors, understanding the various … Continue reading
Stripe is a financial services and software-as-a-service company that provides application programming interfaces (APIs) for payment processing and other commerce-related operations. Founded in 2010, it has evolved from a developer-focused startup into a comprehensive global financial infrastructure platform that has … Continue reading
A term sheet is a foundational piece in private market investing that essentially outlines an investment’s terms and conditions. The ability to accurately read and assess a term sheet is an important skill for investors to have in order to … Continue reading
The word “startup” can get tossed around frequently, and sometimes even be overused when the company in question is truly just a private company beyond the startup stage. Historically, there have been criteria that made the line between startup and … Continue reading
For a startup, securing funding typically involves building and leveraging a strong investor network. In fact, nearly 70% of venture capital deals come from connections in the investor’s network, according to a survey from Harvard Business Review.[1] How can founders … Continue reading
Startups should have a well thought out go-to-market strategy, or a blueprint for how it plans to obtain customers and generate revenue. For investors, understanding a startup’s go-to-market strategy can be an important component of conducting due diligence. In this … Continue reading
Companies Have Options for Going Public, Including Direct Listing, IPO, and SPAC There are three main ways for startups to make a public debut: a Direct Listing, Initial Public Offering (IPO), or a Special Purpose Acquisition Company (SPAC) IPO. While … Continue reading
Voting vs. Non-Voting Shares: Why the Difference Matters Understanding the difference between voting and non-voting shares can be important for startup investors when looking at investment terms. In the private markets, the structure of share classes can have implications about … Continue reading
